‘If I’m spending that kind of money, the shoe has to do everything’ – the backlash to the three figure trainer
From Nike’s infamous 110s to £250 and back again, sneakerheads are rediscovering why cheaper shoes can be worth just as much hype as much more expensive ones • Don’t get Fashion Statement delivered to your inbox? Sign up here When Nike’s Air Max 95 trainers first landed in Britain back in the mid-1990s, they looked unlike anything else. Created by footwear designer Sergio Lozano, the shoe had wavy layers running down
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- #1346
- First seen
- 21 Aug 2026, 06:19 UTC
- Last checked
- 26 Aug 2026, 22:45 UTC
- Version history
- 2 versions
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119e4efa44bb...99762f
Publisher layer
Recorded article metadata
- Publisher
- The Guardian
- Country
- England / United Kingdom
- Source published
- 21 Aug 2026, 06:00 UTC
- Source updated
- No update timestamp supplied
- Byline
- Adam Cheung
- Section
- Fashion
From Nike’s infamous 110s to £250 and back again, sneakerheads are rediscovering why cheaper shoes can be worth just as much hype as much more expensive ones • Don’t get Fashion Statement delivered to your inbox? Sign up here When Nike’s Air Max 95 trainers first landed in Britain back in the mid-1990s, they looked unlike anything else. Created by footwear designer Sergio Lozano, the shoe had wavy layers running down
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‘If I’m spending that kind of money, the shoe has to do everything’ – the backlash to the three figure trainer
From Nike’s infamous 110s to £250 and back again, sneakerheads are rediscovering why cheaper shoes can be worth just as much hype as much more expensive ones • Don’t get Fashion Statement delivered to your inbox? Sign up here When Nike’s Air Max 95 trainers first landed in Britain back in the mid-1990s, they looked unlike anything else. Created by footwear designer Sergio Lozano, the shoe had wavy layers running down
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From Nike’s infamous 110s to £250 and back again, sneakerheads are rediscovering why cheaper shoes are worth the hype
We had years of trainerflation but now value and versatility are back in fashion • Don’t get Fashion Statement delivered to your inbox? Sign up here When Nike’s Air Max 95 trainers first landed in Britain back in the mid-1990s, they looked unlike anything else. Created by footwear designer Sergio Lozano, the shoe had wavy layers running down its sides, neon yellow accents, and visible ‘Air’ bubbles underfoot. But
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- machine content-type Reported news observable-rules-v1 / 70% rule confidence
- publisher category Fashion rss-category
- publisher category Kylie Minogue rss-category
- publisher category Life and style rss-category
- publisher category Nike rss-category
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- #773
- Observed
- 21 Aug 2026, 08:19 UTC
- HTTP result
- 200 / parsed
- Raw payload
- 462,953 bytes, private gzip evidence
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- news-ledger/0.1
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- metadata and excerpt